Technology is simply the means to an end to develop new processes, systems, and tools,but its influence is being felt in every corner of the real estate industry. Given the dizzyingpace and expanding scope of PropTech, though, how can anyone hope to keep up?In their book, PropTech 101, authors Aaron Block and Zach Aarons present an insightfulnarrative into the PropTech and real estate industry in effort to help ensure that you don’tget left behind in the wave of change.
This is not an exhaustive look at PropTech; it is, rather, a broad overview of basic history,dynamics, key stakeholders, and trends that serves as a set of keys that will open the doorand let you into the PropTech space so that you can begin to explore it with confidenceand a mental map of the most important contours.
ABOUT AARON BLOCK:
Aaron is Co-Founder and MD of MetaProp, a New York-based venture capital firmfocused on the real estate technology (“PropTech”) industry. Founded in 2015, MetaProp’sinvestment team has invested in 100+ technology companies across the real estate valuechain. The firm manages multiple investment funds for both financial and strategic realestate investors representing a pilot- and test-ready sandbox of 15+ billion square feetacross every real estate asset type and global market.Aaron has a BA from the Univesity of Illinois, an MBA from DePaul University. He isco-author of PropTech 101 (proptech101.com) published by Advantage Media. He has alsobeen featured in dozens of international publications and media including The Wall StreetJournal, Forbes, Yahoo Finance, Chicago Tribune, Crain’s, CBS Radio, The Moscow Times,RIA Novosti, RBK, Vedomosti, and Kommersant.
ABOUT CHAVA GOURARIE:
Chava Gourarie is a reporter at Commercial Observer where she covers commercial real estate in New York. She was previously a reporter for The Real Deal and a staff writer at the Columbia Journalism Review. Before switching to a career in journalism, she worked in education and non-profit administration.